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SERGIY PROSKURA.Private practice · Pro VIP Mentor

SERGIY PROSKURA / ANALYSIS & DECISIONS

See the
hidden
structure.

I help owners find where their business loses profit, and people understand the decisions that keep producing the same outcome. My work connects market analysis, business systems and personal patterns.

Explore the portrait ↓SP / 001 HUMAN. BEYOND THE PATTERN.
PORTRAIT / SOURCE
Sergiy Proskura
01 / Analysis

See where the business is losing opportunities. A map of constraints and opportunities, priorities, decision rationale and a test plan: what to change, who owns it and which measure to observe.

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SP / 001 — Professional profile

Not every signal is evidence.

First notice a connection. Then test whether it really exists. That is where analysis begins.

About Sergiy ↗

Professional profile

About Sergiy

Entrepreneur, mentor and business analyst. Personal and business mentoring, personal pattern analysis and systemic coaching. I help you understand a complex situation, identify constraints and choose what to change first.

Entrepreneurial background

Experience is where
decisions become real.

My perspective on people and business grew out of running ventures myself: launching, building teams, selling, organizing operations and taking responsibility for decisions.

01

Free Fight Academy

Combat sports · young people · social initiatives

I built an academy offering 15 contact sports. Its athletes included German champions. With the team, I developed social initiatives around reducing aggression and integration through sport, helping young people find a place in their community.

02

Old School Gym GmbH

Fitness · family concept · Nuremberg

I developed the project into a large fitness studio with self-defence training, aerobics, a fitness bar and a solarium. Its family concept brought several activities together under an old-school approach. I sold my stake in 2018; the studio still operates.

Current studio website
03

MedLux

Medical tourism · professional education

I developed medical tourism and continuing education for rehabilitation professionals across the CIS region. I taught in Kyiv, St Petersburg and Germany on rehabilitation technologies and orthopaedic and neurological diagnostics.

04

RB32

Business consulting · seminars

Through RB32, I worked in business consulting and led seminars for companies and organizations.

05

Analysing systems

VIRX · NEXUS

I develop analysis at the intersection of people, businesses and markets. Tools support the enquiry; responsibility for conclusions remains mine.

About Sergiy

PRESS / ARCHIVE

Publications and external sources.

Materials from different stages of my work: entrepreneurship in Germany, authored writing on personal development and analysis of a public interview.

Bayerischer Rundfunk / BR24 · 11.08.2016

German media

Entrepreneurship in Nuremberg

BR24 covers a fitness venture I developed with partners. Published in 2016.

Read the original ↗

WomanHit · 21.08.2020

Authored analysis

Pavel Derevyanko’s interview with Dud

An archived article by Sergey Proskura and Irina Varenik analysing a public interview.

Read the original ↗

WomanHit · 2020

Author profile

Systemic personal development

The author page includes writing on personal development and the role of a mentor.

Read the original ↗

Archived analyses reflect interpretations made at the time. They are not clinical assessments, client case studies or evidence validating the current system.

Ways to work together

The person. The team.
The business as a system.

Sometimes growth is constrained by the business model. Sometimes by how a team works together. Sometimes by a decision the owner keeps postponing. We start where the question actually lies.

01

Personal mentoring and pattern analysis

Understand how you make decisions.

For capable people who want to understand why important situations keep leading to the same result.

Explore this service

Who it is for

Consultation, mentoring and systemic coaching for private clients: choices, relationships, responsibility, and personal or professional change.

When to reach out

  • After another course you have more notes, but the first step is still unclear.
  • You agree to help, then realize you have taken on someone else’s task.
  • You know what you want to say, but give up your position again in an important conversation.

How we work

We examine specific situations: what happened, how you interpreted it, what you decided and what followed. We compare recurring responses, internal rules, resources and constraints. Working hypotheses are checked against your experience. After the initial consultation, individual mentoring can continue: examining new situations, testing actions and adjusting your chosen direction. Frequency and duration are agreed separately.

What you receive

A written map of observations and working hypotheses about your decisions, strengths and constraints; a priority question and practical steps to test in daily life.

This is a consultation focused on personal patterns and decisions. It does not replace medical or clinical assessment.

Discuss your situation ↗
02

Business mentoring and analysis

See where the business is losing opportunities.

When revenue, team effort and profit do not add up to a clear picture — or the company faces a costly choice.

Explore this service

Who it is for

Owners of established businesses, partners and business unit leaders.

When to reach out

  • Rework, approvals and unfavorable terms consume money and time.
  • You need to assess pricing, the customer base, sales or a new offering.
  • Growth depends on the owner, a key employee or a single customer.

How we work

We select one priority issue. We examine available data, economics, the customer journey, processes and market context. Established facts are separated from assumptions; potential impact is estimated where the data supports it. Business mentoring supports the owner in decisions and implementation: we regularly review priorities, actual data and the results of actions. Format, responsibilities and duration are agreed separately.

What you receive

A map of constraints and opportunities, priorities, decision rationale and a test plan: what to change, who owns it and which measure to observe.

Implementation involvement and follow-up can be agreed separately. The scope depends on the question and available data.

Discuss your situation ↗
03

Teams and organizational coaching

Turn shared intentions into working agreements.

When capable people work alongside each other, but responsibility, communication and decisions keep falling between them.

Explore this service

Who it is for

Ownership teams, management teams and key employees.

When to reach out

  • Tasks are passed along but no one owns the final outcome.
  • The owner still has to take part in every decision.
  • Different role expectations cause conflict and repeated work.

How we work

We examine real working situations and responsibility handoffs. We identify differences in expectations and decision logic, then translate them into specific agreements during a joint session.

What you receive

A map of roles and interactions, outstanding questions, decision agreements and a way to test them in day-to-day work.

Participation and the use of personal material are discussed with participants. Individual information is not turned into a covert employee ranking.

Discuss your situation ↗
04

Speaking and collaborations

A conversation with something to put into practice.

For audiences looking for a substantive perspective on people, entrepreneurship and the cost of decisions.

Explore this service

Who it is for

Business communities, conference organizers, corporate teams and creative collaborators.

When to reach out

  • Where a business loses money, customers and time.
  • The owner as part of the system: decisions, roles and constraints.
  • Predicate engineering: testing the premises behind your conclusions.

How we work

We agree the audience, its questions and the intended outcome. A talk, workshop, moderated conversation or practical analysis is shaped around the event.

What you receive

A topic and program outline, examples relevant to the audience and questions or exercises participants can use afterwards.

Please include the date, location or online format, audience and preferred presentation language in your enquiry.

Discuss your situation ↗

VIRX / NEXUS

See the connections. Find where change begins.

My analytical practice connects three scales: the environment you operate in, the system you have built, and the internal rules behind your decisions. VIRX / NEXUS is the working environment in which I develop this approach.

01

Markets

Demand, competitors, offers and changes in the environment. What is happening outside — and what actually matters to your question.

02

Business

Profitability, processes, accountability and owner decisions. Where results are lost between a good idea and its execution.

03

The individual

Recurring choices, internal conflicts, relationships and responses to pressure. How your own decision patterns affect what happens.

Explore my analytical system ↗

ANALYSIS EXAMPLE · HYPOTHETICAL

Revenue is rising. Why isn't profit?

One symptom can arise at several levels. Before recommending more sales, I examine three sets of questions.

01

Market

Who truly needs the offer, how is demand changing, and what price alternatives do buyers see?

02

Business

What happens to margins, costs, sales and accountability across the work?

03

Decisions

Which management decisions are made, delayed or implemented inconsistently?

We separate figures and observable facts from explanations. Possible causes become hypotheses. Then we choose a first action and a measure that can test the conclusion.

01

Connections matter more than isolated symptoms

A single problem may have several layers.

Falling profits may involve pricing, costs, sales or an owner avoiding a specific management conversation. A recurring personal conflict is also more than one character trait: circumstances, expectations and actual actions all matter.

The defining feature of my practice is examining these levels together. I compare external evidence, operational structures and human decisions. A personal interpretation cannot explain losses without checking the numbers; a market trend is not automatically an answer for an individual.

02

Predication Engineering

Under which conditions does our conclusion hold?

In my work, Predication Engineering makes the conditions behind a decision explicit. Instead of “we need to scale”, we ask which offer, for which audience, with what economics and under which constraints is worth expanding.

We separate established facts, assumptions and missing information. Each central assumption needs a test and a reason to revisit it. This connects strategic thinking to responsibility for the next step. I explain the logic publicly; internal protocols and client materials remain private.

03

HOS and personal analysis

What keeps producing the familiar outcome?

HOS / Human OS Framework is my working model for considering several layers: resources and recovery, attention, habitual responses, relationships, social roles and self-understanding. The operating-system metaphor helps explore their interaction; it is not a complete description of a person.

Personal analysis begins with your question and specific episodes. We examine gaps between intentions and actions, and recurring choices in relationships, work or under pressure. Interpretations are discussed with you and checked against examples. The aim is a clearer decision and room to act differently, rather than a definitive personality label.

04

Neurosomatic polymetry

Your state is part of the decision context.

I use this name for my research direction connecting bodily state, attention and behaviour. It informs my interest in how a person notices tension, fatigue, changes of pace and their own responses in difficult situations.

The focus is on patterns over time and comparison with the person’s own account, rather than an isolated gesture. A signal can prompt a question; it does not prove a hidden motive. This is neither medical diagnosis nor a scientifically validated test. Research ideas should not be mistaken for an established measuring instrument.

05

AI broadens the view. I own the conclusion.

Gathering information faster is only the beginning.

I use AI to organise material, compare sources, identify contradictions and develop alternative explanations. In market analysis this helps consider more factors; in textual work it helps maintain links between observations and the original questions.

Framing the task, evaluating sources, understanding context and making the final recommendation remain my responsibility. A model’s answer is material to examine. My VIRX / NEXUS work structures the sequence from source to hypothesis to test. The scope and use of personal materials are agreed with the client.

06

Analysis must stand up to reality

What changes after the conversation?

For a business, we choose a specific area: the offer, sales, profitability, operations or a management decision. In personal work, we choose a situation where you want to change a habitual choice. We clarify the information needed and consider several explanations.

Then we define a priority, a next action and an observable sign of change. If the outcome differs from expectations, we revisit the hypothesis. This cycle connects analysis, systemic coaching and mentoring: understand the problem, choose an action and examine the consequences.

A clearer basis for your decision.

Depending on the format: a situation map, key constraints, testable hypotheses and a priority for the next step. We agree the scope and depth before starting. Begin with Strike for a personal question or an initial business analysis for an owner’s challenge.

Discuss my question ↗

PRO VIP MENTOR / LIBRARY

One line of inquiry. Several ways in.

Choice, recurring patterns, our environment and our internal rules. My writing explores these questions through different lenses, from philosophical essays to everyday decisions.

None of the books or materials shown here has been published yet. I am preparing editions; six projects are described in detail below, followed by more manuscripts from roughly twenty projects. Original titles are retained. The website language does not imply a translation exists; ask about the current draft and any available excerpt.

SP / 01

Почему девять никогда не наступает

WHY NINE / Manuscript

SERGIY PROSKURA

WHY NINE / Manuscript

Why does growth not always change our lives?

You can change people, projects and scale while reproducing a familiar result. This manuscript explores the rules behind that cycle in personal choices, relationships and business. A mathematical image opens the discussion; it does not prove a theory of behaviour. For readers who understand much about themselves but wonder why their actions remain the same.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗
SP / 02

Чужая игра

Decision protocols for real life

SERGIY PROSKURA

Decision protocols for real life

Who sets the rules of your decision?

Urgency, obligation, shame and a promised future reward can turn someone else’s expectations into our choices. This work examines the rules of an interaction, what is at stake and the option to leave an imposed scenario. For readers seeking to recognise pressure in negotiations, relationships and everyday requests, and regain room to choose.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗
SP / 03

Homo Divinitas: Система нового человека

Philosophical manifesto

SERGIY PROSKURA

Philosophical manifesto

Which beliefs about yourself have you taken for granted?

An early philosophical work on attention, beliefs and the right to reconsider a familiar worldview. Code and operating-system imagery provide a language for the author’s exploration. It introduces the development of my ideas on independent thinking and responsibility for choice. Read it as a manifesto, rather than scientific instructions for controlling reality.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗
SP / 04

За гранью видимого — искусство взаимодействия с реальностью

Philosophical writing

SERGIY PROSKURA

Philosophical writing

What do you notice beyond words?

An exploration of perception and interaction: the dynamics of contact, inner coherence and lived experience. It follows a shift from ready-made explanations to observation. For readers interested in the evolution of my perspective on people and their environment. Its imagery and philosophical propositions should be distinguished from verifiable facts.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗
SP / 05

Как тело принимает решения за Вас

Neurosomatic research / Manuscript

SERGIY PROSKURA

Neurosomatic research / Manuscript

What happens before you say yes?

An authored exploration of bodily responses around choice: tension, fear, agreement and taking on too much. Everyday situations connect with ideas from my neurosomatic research. The invitation is to observe your experience more carefully; a bodily sensation is not presented as infallible evidence or a diagnosis.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗
SP / 06

HOS / Human OS Framework

Author-developed framework / Materials

SERGIY PROSKURA

Author-developed framework / Materials

How can we look at a person across several levels?

A structured map connecting resources, attention, habitual responses, social roles and personal history. These materials show how my interest in internal processes develops into a systemic analytical approach. For readers who want to understand the foundations of the practice. We can discuss the introductory format and material available for public reading.

Publication status and an available excerpt can be confirmed on request.

Ask about this work or an excerpt ↗

PRO VIP MENTOR / MANUSCRIPTS

Books extending the map

Beyond the six works described in detail, there are typeset drafts and further manuscripts. The covers below come from layouts supplied by the author; printing and sales have not begun.

Other manuscripts

Антистадо: психология богатства, или Библия инвестора по Чарли Мангеру

Cognitive biases, crowds and investor decisions under uncertainty.

Как тело принимает решения за Вас · Том II

A continuation of the neurosomatic series: observation, metrics and limits of interpretation.

Коллективное тело · Том III

Group responses, communication rhythm and collective choice.

NSF · THE FIELD CODE

An original research model of the person; some claims need review and editing.

36 уровней совершенного управления

An early philosophical work on models of influence and control.

Resonance Engineering — Коды резонанса

An original attempt to describe coherence in relationships and decisions through observation, testing and the cost of influence.

Working titles to confirm

  • Рога кролика
  • Работы по предикатному инжинирингу

“Рога кролика” concerns illusions and concepts. The author also named a separate Predication Engineering volume; exact titles, contents and publication status will be confirmed separately.

Where to begin

Two first steps.
Choose yours.

You do not need to choose ongoing support immediately. Start with one situation you want to understand.

01 / STRIKE

Strike — your first personal consultation

When you understand a lot, but get stuck again at a specific decision. In our first meeting, we select one question, examine the situation and identify a next step.

How an initial review works

  1. 01 / Enquiry

    Describe one personal situation and the question you want to clarify.

  2. 02 / Agreement

    We agree the scope, duration, fee and meeting format beforehand.

  3. 03 / Review

    We examine specific episodes, decisions and a recurring pattern.

  4. 04 / Outcome

    You leave with a map of one situation: what is known, which assumptions to test and the action you choose.

An enquiry opens your email app. It does not automatically book a meeting or take payment.

Send an enquiry ↗

02 / BUSINESS

Your first business analysis

Where is the business earning less than it could, losing time or relying on hands-on control? We begin with one priority question and available data.

How an initial review works

  1. 01 / Enquiry

    Describe one priority issue: profit, sales, operations or an owner decision.

  2. 02 / Agreement

    We agree the scope, necessary data and fee before starting.

  3. 03 / Review

    We compare market, economics, operations and management decisions using available data.

  4. 04 / Outcome

    You receive constraints and opportunities, an economic estimate where the data allows it, and a priority: what to change first.

An enquiry opens your email app. It does not automatically book a meeting or take payment.

Send an enquiry ↗

Invite me to speak

A talk, workshop or analysis for your team or community. Include your audience, topic, date and format.

Invite me to speak

Who it is for

Business communities, conference organizers, corporate teams and creative collaborators.

When to reach out

  • Where a business loses money, customers and time.
  • The owner as part of the system: decisions, roles and constraints.
  • Predicate engineering: testing the premises behind your conclusions.

How we work

We agree the audience, its questions and the intended outcome. A talk, workshop, moderated conversation or practical analysis is shaped around the event.

What you receive

A topic and program outline, examples relevant to the audience and questions or exercises participants can use afterwards.

Please include the date, location or online format, audience and preferred presentation language in your enquiry.

Discuss your situation ↗

PRO VIP MENTOR / SCOPE

What a consultation does not cover

The agreed work is analysis, mentoring, coaching or education. We define the question, format and intended output before starting.

  • A personal consultation is not medical diagnosis, treatment or psychotherapy, and does not replace a qualified professional.
  • Business analysis is not legal or tax advice, an audit, or a personal recommendation to buy or sell a financial instrument.
  • Findings and hypotheses support decisions but do not guarantee personal or financial results. Contractual duties and statutory rights and liabilities remain in place.
Working terms and AGB ↗
Discuss your situation

PRO VIP MENTOR / CONTACT

What brings
you here?

Write a few sentences. Understanding the context helps me suggest a suitable format: an individual consultation, business analysis, a team session or a speaking engagement.

  1. Describe the situation and the change you want.
  2. Include your preferred language and time zone.
  3. We agree the format, time and fee before starting.
medluxplus@gmail.com

Enquire about working together

Before sending: scope of the consultation ↗

Your email app will open; you send the message yourself. This site does not store your text. A meeting is agreed only after personal confirmation; consultation language is confirmed separately.